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Travelstart Media Hub onboards SA Tourism and Norwegian Cruise Line

South African Tourism, the official marketing agency of South Africa, and Norwegian Cruise Line, the third-largest cruise line company globally, are the foundation customers of the Travelstart Media Hub; the government agency and the cruise line will leverage Travelstart’s content and audience offerings to amplify their products and services locally and abroad.

“Travelstart is an established media partner with deep understanding of the consumer traveller market,” said Browen Auret, General Manager Brand & Marketing at SA Tourism. “Their digital prowess and powerful audience reach will help us inspire people with meaningful and measurable sponsored content and help us fulfil our mandate of promoting South Africa as a destination.”

“Travelstart is not only Africa’s leading online travel agency but is also an accomplished media partner providing a suite of profile-raising tools to engage a 50 million-strong audience of travellers, around the world. We couldn’t be happier to serve South African Tourism and Norwegian Cruise Line as our debut Media Hub customers,” said Touze.

Miriro Matema
the authorMiriro Matema
Born in Zimbabwe and living in South Africa, Miriro is a seasoned publishing editor and writer, having worked with leading brands in investment, business leadership and entrepreneurship. Passionate about Africa’s development, Miriro is also a dynamic marketing consultant with 10 years experience working with startups and large multinational corporations. With a heart for travel, Miriro spends her time discovering the nooks of crannies of Africa’s hidden gems, taking the roads less travelled, meeting the beautiful people that call Africa home while exploring their food and culture. Miriro is currently a writer with Byolife Travel and Gallivant Africa

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