DestinationsNewsTravel

Tanzania Wins Tourism Star Award in Lucerne, Switzerland

The World Tourism Forum Lucerne (WTFL) has named Tanzania’s Elizabeth Mwakajila among three winners of the Tourism Star Award. The other winners are Gechson Khun, founder of Kek Soon’s Cuisine & Culture Tours in Cambodia, and Gursharm Singh, manager of Taj Hotels in India.

Elizabeth who is a Project Coordinator for Thomson Safaris, wrote an inspiring story about Destination Tanzania and its natural resources. She highlighted issues around sustainable tourism through environment protection.

Speaking shortly before presenting her with the national flag ahead of her flight to Lucerne City, Tanzania Tourist Board (TTB) Managing Director, Ms Devotha Mdachi said Ms Mwakajila will be honored for her altruistic effort in putting the country’s natural resources on the global map.

“Elizabeth has managed to beat 300 other participants in the Tourism Star Award 2019, something that the country should be proud of. ”

According to Ms Mdachi, the award nominee efforts were in line with ‘Tanzania Unforgettable’, a brand campaign to boost the country’s international appeal and visibility.

Describing her achievement, Ms Mwakajila said she was able to convince WTFL jury with her commitment and passion for the work she does in taking the country’s tourism sector to next level. She said she didn’t take the awards seriously when it was advertised online. Not until she attempted writing down the success stories about Tanzania’s tourism and what the government was doing to promote industry.

More than 500 global industry leaders are gathered in Lucerne, Switzerland, for the 6th World Tourism Forum Lucerne gala scheduled to take place from 2nd to 3rd May 2019.

Miriro Matema
the authorMiriro Matema
Born in Zimbabwe and living in South Africa, Miriro is a seasoned publishing editor and writer, having worked with leading brands in investment, business leadership and entrepreneurship. Passionate about Africa’s development, Miriro is also a dynamic marketing consultant with 10 years experience working with startups and large multinational corporations. With a heart for travel, Miriro spends her time discovering the nooks of crannies of Africa’s hidden gems, taking the roads less travelled, meeting the beautiful people that call Africa home while exploring their food and culture. Miriro is currently a writer with Byolife Travel and Gallivant Africa

Leave a Reply